Palace Skateboards, co-founded by Gareth Skewis and Lev Tanju, has become a pivotal figure in streetwear, blending authenticity, diversity, and necessity into its designs. The brand, celebrated for its unpretentious approach, mirrors London's unique street style, particularly influenced by terrace culture. Despite its laid-back ethos, Palace has achieved a distinguished status in fashion, reminiscent of London's distinct neighbourhoods rather than its iconic landmarks. Its collaborations range from Reebok and adidas to a remarkable partnership with Ralph Lauren, showcasing a mix of respect and playful irreverence. Palace's essence lies in its community, a tight-knit group that has transitioned from skateboarding roots to various creative roles, maintaining the brand's core values of authenticity and camaraderie.
